Business Profile: Rich’s Wash Dat, helping NOLA shine one car at a time

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Grand opening of the new flagship location in Gentilly, 2900 Gentilly Blvd.

From humble roots to blossoming success, Rich’s Wash Dat has served the New Orleans area for years, offering high-quality services with a topnotch staff. Family owned and operated, every Rich’s Wash Dat location is committed to hiring people of all ages, colors, creeds; offering free washes to police and first responders; and operating in an environmentally friendly way. A simple idea to help families and locals keep their cars clean was all that was needed to create the brand we know today.

The premier car wash opened in 2008 in Westwego, giving the community an opportunity to clean their cars at an affordable price. WashWego in Westwego was the first of its kind in the area, adding technologically advanced methods to ensure high quality in a quick and fun option to a typical car wash. In an effort to grow the burgeoning establishment, WashWego partnered with the Richardson family to create Rich’s Wash Dat.

Premier Gentilly location, 2900 Gentilly Blvd.

The first Rich’s Wash Dat was opened at 4417 Earhart Blvd. at the end of 2014. At the time, it was the largest conveyor-run express car wash in the New Orleans area. With the purpose of serving the greater metro area, eyes were set on Kenner with an opening in 2017 offering a high-quality wash at 3519 Williams Blvd. Making a deeper commitment to the Westbank, Rich’s Wash Dat looked to Algiers to expand. Bringing high paying jobs to an underserved area, the new location was built in 2018 at 3600 Gen. de Gaulle Drive.

Earhart location, 4417 Earhart Blvd

The newest location at 2900 Gentilly Blvd., across from Dillard University, opened May 9 of this year. By investing $5.5 million in this location, Rich’s Wash Dat made it the most state-of-the-art of the washes to date. Taking an abandoned corner, and building every detail from scratch, they created the new flagship location for Rich’s Wash Dat.

The Ceramic Guard Club provides unlimited washes with ceramic protection.

The Covid-19 pandemic caused each location to close for a very short time, but that interruption didn’t stop Wash Dat. After implementing customer-friendly safety measures, each of the three locations were ready to open again and serve the community. Plans for the newest location in Gentilly that had begun around the start of the pandemic were halted time after time over the following two years. Then, finally, the moment arrived in the spring of 2022 to officially open.

Wash Dat brings safety and security to the neighborhood; offers quality jobs with a special consideration given to residents in the surrounding neighborhood; and makes an investment in the community. These are just some of the standout elements of the newest addition to the Wash Dat family.

Kenny, site manager of the Gentilly location

Many may think that washing their cars at home in a driveway is the “greener” option, when really it’s not. The average home car wash expels up to 200 gallons of water into the driveway.

In comparison, Rich’s Wash Dat water conservation efforts only use about 35 gallons of water per car. Additionally, all the cleaning agents used in the wash tunnels are biodegradable and soapy water is captured, filtered and tested to ensure it is safe for the environment. That is a commitment to the environment every community can feel!

At Rich’s Wash Dat, three things are of the highest value: people, passion and perfection. Wash Dat practice all its services with honesty, integrity and accountability. Its employees are engaged and driven, striving to exude excellence in everything they do. As for our services, quality comes first and we’re addicted to the details.

Wash Dat is committed to serving communities, supporting local organizations, and helping New Orleans shine one car at a time.

To find more information on packages, locations, and hours of operation please visit Join the Wash Dat Nation!

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