In big bold letters on the window of Lionheart Prints’ Magazine shop it says, “Kind, Brave, and Fun.” Those positive vibes echo throughout the shop filled with laugh-out-loud cards and the perfect nick-nack you never knew you needed. We sat down with Liz Maute Cooke to learn more about her bold designs and her evener bolder business moves.
Name: Liz Maute Cooke
Store: Lionheart Prints
Since: January 2013
What ignited the spark in you to start your business?
It started with a series of career disappointments. When I graduated college in 2008, I realized the dream they sold you in high school to work hard, get through school, and then you’ll have a job waiting at the end of the tunnel wasn’t true. I majored in advertising, which is the first thing to get cut in hard times, and I couldn’t find a position in my field. I worked a lot of random part time jobs at a restaurant, a montessori school, a chocolate shop, and a stationery store. I learned so many different skills that I would have never have pursued if I had gotten that dream job out of college. But I was depressed, I didn’t have any friends, I was in a new city [Houston], I felt helpless—it was truly a low point in my life.