The outlook wasn’t brilliant for Loyola U this year,
Freshmen enrollment was down 30 percent, with layoffs now to fear.
And then when Liberto quit in shame, and Kaskel took his place,
A sickly silence fell upon each ‘n every alumni face.
All of Uptown began to rise their voices in despair, as the rest
Clung to that hope which springs futilely in the human breast;
They thought, if only Casey could recruit for the freshman class –
We’d put up endowment money, now, and shove it up Tulane’s smarmy [expletive deleted].
The sad truth for Loyola is that there is no “mighty Casey” waiting in the wings. Freshman enrollment has plummeted by nearly a third with only a short time left until the Fall semester begins. It appears that the main culprit for the massive shortfall was an adjustment to Loyola’s financial aid offers. Apparently, Loyola’s high tuition left little margin for error with respect to financial aid. Prospective students today are savvy; their market responds quickly.